About 10 days ago, Olympus announced the fact that it is in talks to sell the camera division to JIP. This prompted some nonsense about that being the end of Olympus. Nothing could be further from the truth. As I said on the day of that announcement, it’s gonna be business as usual.
I just found out that five Olympus PRO lenses will have price increases as of February 1, 2020. To beat the increase, call Hunt’s Photo and my pal Alan, at 781-462-2383 to place your order now. Orders are limited to stock on hand. The following lenses are also on special through January 31:
Olympus is well-known for making some of the best glass available. That’s why at different times in my career I have relied on Olympus to help me make great photographs.
If you hear the phrase “holy trinity” applied to photography, it means a selection of prime lenses with a wide, a standard, and a medium telephoto focal length. Depending on the type of photography you do, you may never need any other lens.
Olympus has just announced two new lenses that join the already shipping Olympus M.Zuiko Digital ED 25mm f/1.2 PRO Lens to form their new trinity.
I am bombarded lately by pixel peepers quoting DxoMark numbers on this or that product. They tell me (proudly) that THIER lens scores better than mine or their pal’s or whatever.
New Micro Four Thirds Lens Roundup
Olympus has announced a new zoom lens that would be great for travel photographers or anyone who wants to cover a wide range of focal lengths with just one lens. The M.Zuiko ED 12-200 f/3.5-6.3 zoom weighs just one pound and covers an EFL of 24-400mm (16.6x) and has the largest zoom range of any mirrorless, interchangeable lens. But it’s not a cheap piece of glass. This new lens is made like a tank with weatherproof construction.